About Dofi

The software market
wasn't built for us

So we're building what should have existed: AI tools designed from the ground up for Vietnamese-owned businesses, not adapted from something made for someone else.

The Problem

Generic software, real businesses, a real gap

Over the past year, I talked with Vietnamese salon and business owners across the US. The same story came up every time: the tools they were using weren't made for them. Too complex, too generic, and built for a market that doesn't account for how Vietnamese businesses actually operate, communicate, or serve their customers.

Most AI receptionist solutions are built for a general market.
Nobody was building specifically for us.

That gap is exactly what Dofi is here to close.

Who's Building It?

Months of listening before a line of code

Before building Dofi, I spent months meeting with salon owners, learning how they schedule appointments, what questions customers ask, how they coordinate staff, and where they lose business to missed calls. That research is what Dofi is built on. Not a hunch, not a general-market tool try to sell for Vietnamese.

The result is an AI receptionist that actually fits the way your business runs, because I took the time to understand the real needs of Vietnamese businesses.

Liam Huynh, Founder of Dofi

I'm Vietnamese-American, and I started Dofi because I saw a clear gap: the tools available to Vietnamese business owners in the US were built for someone else. I spent a year talking to salon owners and learning how they actually work before writing a single line of code. Everything in Dofi came from that time.

How We Work

I don't just want your subscription
I want both of us to win

I believe business partnership means we work together. I invest in your success, not just your payment. I'll be honest about what Dofi can and cannot do. I'll be there when there are problems. Trust is essential to me.

Honest, always

I'll tell you when Dofi isn't the right fit. No overselling, no hidden limitations after you sign up.

Actually reachable

Real access to someone who knows the product, not a support ticket queue.

Your growth is mine

If Dofi isn't working for your business, I want to know. I'll keep improving based on what you need.

The Vision

Answering calls is just the start

My long-term goal for Dofi is a full ecosystem of AI tools built specifically for Vietnamese businesses, so you can hand off the time-consuming work and focus on what matters: your craft, your clients, and growing your business.

Join now and you're not just getting an AI receptionist. You're joining something bigger: a platform being built with your business in mind, by someone who understands what you're building and why it matters.

The software marketwasn't built for us